Crank The Shield

Bowing your head after a hard day's race to receive your medal is always a great feeling. For those out there that put in the effort to step up onto a level of the podium it was well rewarded.

Hot August Nights 24 Hour Mountain Bike Race

Creating apparel for Chico Racing is always
a pleasure every year as each new season dawns.
A completely open ended spectrum of possibilities awaits with no constraints and the only goal of pleasing the Mountain Bike audience in view and putting something cool on their back.

Crank The Shield

The 2010 CTS Jersey, final garment production by Louis Garneau Canada.

Crank The Shield

For 2010 the look of Crank The Shield was updated, this full page magazine ad for Pedal Magazine was one of the print pieces.

Crank The Shield

For 2010 the look of Crank The Shield was updated, this postcard was one of the print pieces.

Summer Solstice 24 Hour Mountain Bike Race

Here are the jerseys for the 2010 edition of Summer Solstice, the men's retail jersey is in red & black, the women's retail is white & purple. The winners receive a special colour combination that you can only find out when you win the event.